# Berkeley Practice

Berkeley Practice is a specialist therapy clinic in Weston-super-Mare founded by Rita Chandler, offering Cognitive Behavioural Hypnotherapy (CBH) and person-centred counselling. The practice combines evidence-based therapeutic techniques with modern neuroscience to help clients reshape their responses to past, present and future challenges.

Rita's hypnotherapy training is uniquely accredited and externally verified by The British Psychological Society Learning Centre, setting Berkeley Practice apart from competitors. She holds registration with the General Hypnotherapy Register and maintains full professional and public liability insurance.

The practice serves individuals seeking support with various psychological and behavioural concerns. Rita's counselling approach, grounded in humanistic theory from her Bristol University training, focuses on how clients perceive themselves rather than unconscious interpretation. She works within the British Association of Counselling and Psychotherapy ethical framework, ensuring rigorous professional standards.

Berkeley Practice is particularly recognised for smoking cessation programmes, where Rita employs a comprehensive toolkit of evidence-based techniques tailored to individual clients. She emphasises client motivation and empowers people to recognise their capacity for meaningful life change.

What distinguishes Berkeley Practice is Rita's integrated approach combining therapeutic modalities with scientific understanding, coupled with her commitment to accessible, judgement-free initial consultations. The practice offers a free, informal telephone chat to discuss suitability—removing barriers to seeking help and ensuring clients feel informed before committing to therapy.